Reason 1: Our “Premier Process”

Our Premier Process is an approach unrivalled amongst agents.

With our Premier Process, we’ll help take some of the stress by arranging and instructing solicitors and surveyors on your behalf whom we know are diligent, efficient and value for money.

If you want to benefit from our Premier Process you’ll taking on much less stress and organisation as we arrange other professions. You don’t have to think “who can I trust”, or “who is good”. You don’t have to ask your Facebook friends to recommend someone (who you could eventually find out is their cousin, but by that time you’ve paid and found out they’re slow…)

Our team have great relationships with professionals, however, we sometimes build stronger relationships with those who get the job done quickly, and efficiently and represent good value and pricing.

Choosing our Premier Process costs you no extra, and we get no additional payment or compensation from our partners – we simply choose to work with those whom we know we can call and they will tell us what is happening in any given situation.

You will be able to have one, dedicated, named, point of contact and your entire home sale process will go much smoother and faster.

Reason 2: You’ll have a dedicated, named, agent

You won’t have to call around the surveyor, solicitor and everyone else involved – we can handle it all. You will get a dedicated account handler who will manage your home sale from start to finish. This means you can pick up the phone and ask for an update and you won’t get a receptionist telling you “they’re out” or “they’ll get back to you in a few days”

You will pick up the phone and your agent will answer. 

If they don’t have the answer to your question on the phone they will phone you back when they find out.

Any updates will come direct. You will form a good relationship with them, born through trust, honesty, and open communication. 

Reason 3: Extensive, varied, experience. In house.

Traditional estate agents tend to be staffed by traditional agents. That’s not always a bad thing, but with us, you get so much more.

Having a spread of skills means that you’ll get creative answers from all o our different experiences – many of us not from an estate agency background.

The great thing about this is, when a conventional estate agency says things like “this is how it has always been done” we’re already breaking down barriers to make sure we do things better, using skills from vast array of previous jobs.

Our agency includes depth of talent

Business leaders – skilled in negotiation – out to get you the best price and terms when you sell your home.

In house photo designers – meaning that your images are going to look their best as we retouch images to make them brighter, clearer and dazzling to your potential viewers. 

Expert marketeers – meaning that your home will be positioned perfectly for those we think are best placed in the market to buy

Social and digital experts – those who know how to get your home “viral”, in front of as many of the right people at the right time

Which leads us to…

Reason 4: A marketing campaign behind EVERY home

We are the only agency around that is spending a marketing budget on YOUR HOME.

You read that right. We are spending money to make sure we can put your home in front of buyers. Our digital marketing experts are skilled in Google Ads and using campaigns on social media so they know how to spend money to get eyes on your home.

This means it doesn’t matter if potential buyers “like” our Facebook or Instagram page, what matters is that we can use clever algorithms to target those who are in the market for buying houses.

Reason 5: We have in-house photo experts

Ever seen a Rightmove tour and it’s dark, and doesn’t pop as it should? We avoid that. In the same way that filters are used on every platform, we can make your photos stand out in a crowd.

For our in-house photo experts, it’s easy. Our team have done this for years – for traditional estate agents, they lack the knowledge of how to operate Photoshop. 

Knowing how to lighten the space evenly, knowing how to correct for colour and balance the white is a skill learned from experience and practice. We’re already doing it and your home photos will stand out on Rightmove against other agents when you choose us.

Reason 6: 360 tours as standard

As if your home isn’t going to stand out already – we’re bringing you 360 tours. 

We see no other agent who is doing this consistently in our area.

Our 360 photos come as standard, not an additional extra. Whether you are in a one-bed apartment or a 17-bedroom shorefront castle you will have a 360 tour built for you.

These are great for a number of reasons, but namely, your potential buyers can have a full tour of your home when they have the time. Perhaps your buyer is a nurse at night shift and is browsing on their lunch break at 3 in the morning…? Maybe they work away most of the week and struggle for time.

The beauty is, by having 360 tours you will automatically engage with more people. 

A study by Realtor.com has shown properties with 3D tours receive up to 87% more views. 

Another study by Matterport has shown that properties with 360 tours get 95% more calls, 65% more email enquiries AND those who enquire are more likely to be highly interested as they have already had the first opportunity to tour your home. 

This means that by the time they come to see your home they aren’t just shopping around, they’re really interested.

360 tours

> more viewers

> more engagement

> more enquiries

And those who visit are more likely to buy

Reason 7: Straight forward fees – every penny known upfront

No nonsense fees are one of the many things that set us apart form other agencies. 

You’ll know exactly what you’ll pay, and when you’ll pay it before you fork over a penny.

This is where we can be really disruptive in the market. Traditional estate agent fees are wooly at best. You can pay anything from 1% to 3% of your sale price with a traditional agent, but you won’t know how much that is until you lock in a selling price. This means you could end up spending more than you thought.

Conventional agencies try to hook you in to a percentage because they rely on their own negotiation strategies and bargaining power. They rely on them being better at negotiating than you are, and they hope that you’re going to be nice and polite and not negotiate in return.

This is why they NEVER put their fees on their website. You could sell two of the same house on the same street and how much they earn is dependent on your own bargaining power, and ability to push back on their high-street, “big offices” pricing strategy.

That’s not the Rayted way. You’ll find all of our pricing upfront on our fees page. It tells you how much we cost, how you can get a discount, and when you will pay – best of all, you can choose which suits you the most.

And, if you opt for our “Premier Process”, you still get access to the same fee structure and we can include the surveyors and solicitors fees in this fee statement as well.